Mira Inc
Jonathan Frangakis, CEO & Co-Founder

Mira has pioneered a process called Crowd Analytics and applies it for ad optimization in the physical world.  In short, Mira tailors Digital Out of Home (DOOH) screens, such as digital signage, in real-time based on the crowd of people nearby. More specifically, based on interests and demographics that we anonymously aggregate from mobile devices near a given physical location.  Mira is the only platform that leverages real-time audience composition to derive who is looking at a DOOH screen at any given moment.